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When you’re all alone in the privacy of your home office, surrounded by your
computer, your phone and your business idea, have you ever asked yourself,
“Where’s the line between mein my business and the business in me”?
With hundreds of thousands of home-based businesses starting every year, and few
ever flourishing, the topic of branding [...]
If you love cake decorating, imagine getting paid to do what you love! You can when you start your own cake decorating business.
Jennifer James, author of the FabJob Guide to Become a Cake Decorator, says there are many benefits when you become a professional cake decorator and start a cake decorating business (also known as [...]
Sometimes, new entrepreneurs are in such a rush to get started at their businesses that they jump right into working with customers without giving much thought to their BUSINESS NAME. Ill just do business under my own name for a while, until I find something I like. While it seems easy at the time, [...]
Whatever age you might be, making a career transition is a big step and you should get as much support as possible, whether from friends and family or from professionals.
Making the move from one field to another will be one of the most challenging things you do in your life and so you should allow [...]
There are a lot of things that contribute towards the success of a business. Having a good quality product doesn’t necessarily assure the success of a business. To build a long term impression on your customers, it is vital that you have a proper marketing strategy and something unique about your company. Here comes in [...]
The graduate job search is a rite of passage conducted by hundreds of thousands of UK graduates every year. With so many new professionals on the job market, there is a questionable quality to the applications and CV that are sent out around the region. After all, many graduates have the academic and abstract knowledge [...]
The first major career transition that we make is the move from school, which could be high school, but increasingly means college or university, to the world of work. But the step from college to career is often made with very little information.
Many people looking back at their first job, see something which is not [...]
If you are feeling like you just can’t get any more out of your job and it is making you unhappy with life, it could be that it is time for a career change. The need for a job change can be due to many things; poor management, boredom, lack of motivation — heck even [...]
Sometimes the best inspiration comes from hearing about the deconstruction of other company’s names. For you, I am happy to share how I came up with “Slice A Day :: your slice on marketing”…
First the purpose and vision of my site was to have people volunteer some marketing stories…true case studies of business [...]
Every Christmas Eve, a burglar named Santa busts into homes around the world, but he has never been charged with B&E. He has one of the best, most positive brands around and it continues to inoculate him against any hint of impropriety, as it has for generations.
Why does Santa’s brand remain so strong? Because Santa [...]