Network marketing is an opportunity to meet positive people, earn an extra income, re-ignite your personal enthusiasm for life, and an opportunity to build a business and create wealth.
President Calvin Coolidge posted a sign in the Oval Office that said The business of America is business. And it is. You live in a land of opportunity. Each year over 100,000 Americans achieve million-dollar net worth status. On average, 74% of these people achieve wealth through business ownership, while another 5% achieve wealth through sales commissions. Network marketing combines business ownership with sales, putting the MLM distributor in the same career fields as 79 out of 100 of every new millionaire in America. Thats not to say they all achieved wealth through network marketing; however, as a business owner and salesperson, youre in the same ballpark.
Opportunity does not, sadly, mean the same thing as promise. Opportunity means potential. Achieving that potential is up to you. Promises mean nothing here. Save the promises for your sweetheart, this is business. And never forget, network marketing is big business.
The sole purpose of this article is to help you realize the potential of the network marketing opportunity. In other words, my goal is to help you succeed as a network marketer. Ill let you know right off, I measure my success in terms of my progress towards my long-term goal to achieve wealth.
Putting money in my hip pocket is why I choose to sell products and recruit leaders. I am successful when I do those things necessary to move me in the direction of my goals. I fail when I do not take decisive action to achieve my goals. If you share my interests, youve come to the right place.
I know that you may have spiritual, educational, or health goals beyond making money, and I invite you to discuss these goals with your minister, school counselor, and physician. This workbook, however, is focused on the financial aspects of your life. What is your current income? How does your income match with your standard of living or retirement goals? How much money would you need to make to live the life you desire?
I cannot answer those questions for you, but I can present you with a tool to achieve a higher income, and perhaps an alternative to your daily work routine that will have you jumping out of bed in the morning with enthusiasm. This tool is Network Marketing. But like any tool, its proper use takes training and experience.
In 12 years of selling and using products associated with various network marketing companies, and experiencing the highs and lows of network marketing, I have seen people quit the business after a month of not being able to recruit anybody into their organization. I have also seen lost sales opportunities because the marketer did not know his product, or how to demonstrate and discuss the products features, advantages, and benefits.
There is more to this business than just being excited, or sharing your dreams with prospects (although both of these are important). Successful network marketers know there are four essential tools required to make this business work:
Selling
Recruiting
Training
Attitude
Each of these tools works together to support network marketing. Imagine an air compressor. The compressor is made of many components, such as the tank, pump, hose, and hose attachments. Try to inflate a tire with one of these components missing. After a little effort, you are sure to either quit in frustration. Network marketing is just like this compressor. It is made up of components, and all must work together for the business to function.
In short, people fail in this business because they neglect to take the time to learn how to use the tools in their network marketing toolbox. Give yourself a break. Learn how to use your product. Become familiar with its features. Be able to answer the first question out of any customers mouth: Why should I buy this product from you? before becoming frustrated by your lack of instant stardom.
Collinsworth is also associated with a revolutionary new network marketing opportunity that does not require selling or sponsoring to succeed. This patent pending marketing system is available for your review at:
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